Wednesday, December 22, 2010

La Chemise Lacoste

Classic, sleek and simple. The Lacoste Polo Shirt has been a pillar of fashionable sportswear for over 60 years. La Chemise Lacoste has been producing the iconic Lacoste Tennis shirt since 1933. At the time of its conception it was completely revolutionary and captured the eyes, much like Fred Perry's Polo Shirt did, of millions of people around the world.

Lacoste is now a renowned fashion brand and has consistently  produced a range of perfectly on-trend clothing. The label has remained loyal to its origins by designing many of its spring/summer lines with reference to a tennis theme. The now complete Lacoste Winter range for 2010 and early 2011 is widely regarded as one of the brands most prestigious collections yet.

The classic range is a throwback to the retro tennis clothing that was extremely popular during the 80's and has now come back to be just as prominent in mainstream fashion 2010/11.